As social scientist and writer, Rosabeth Moss Kanter, once said: “Confidence isn’t optimism or pessimism, and it’s not a character attribute. It’s the expectation of a positive outcome.”
This feels especially true when we think of travel and what the tourism industry and society in general have had to overcome in the past year. But to us, this also means hope. Hope for a renewed sense of interconnectedness, for what the future has in store for us, and for a tourism landscape that is more sustainable, more inclusive, and that has a deeper meaning.
Here are seven reasons to remain hopeful and confident about the future of travel.
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